Thinking about selling flowers to florists? This deep dive walks you through the real questions your florist customers are asking—from deciding to order through post-delivery follow-up. Learn how to meet their expectations at every step and build systems that keep them coming back.

Want to sell your flowers to florists? Start by thinking like one. This blog explores what florists care about most—color palettes, stem specs, timing, and reliability—and how understanding their mindset can help you land more consistent, high-value wholesale customers.

Selling to florists can be rewarding—but it’s not the easy, hands-off revenue stream many growers imagine. In this post, I break down what it actually takes to make florist sales worth your time and how to tell if this wholesale path fits your farm, your personality, and your schedule.

Consignment sales might not make you rich overnight, but they can open doors, build brand recognition, and help you connect with local customers. In this post, we dive into how consignment works for flower farmers, what to expect, and how it fits into a larger strategy for selling your blooms.

Don’t let common misconceptions keep you from thriving at farmers markets! In this post, I debunk five myths that often hold flower farmers back from selling their blooms. Whether you think your farm is too small or that markets aren’t profitable, it’s time to rethink what’s possible and get your flowers out there!

Flower farmers often face the challenge of unsold inventory after a market, but these leftover blooms don't have to go to waste. From building a professional portfolio with stunning bouquet photos to honing floral design skills and exploring dried flower products, leftover flowers can be a valuable resource. This post explores creative ways to turn leftover market bouquets into marketing assets, improve your design abilities, and give back to your community—all while staying true to the value of your work and preserving the integrity of your flower farm business.