for farmer-florists
The Bouquet Pricing App
Stop underpricing, overpricing, or guessing about bouquet costs and sell profitable bouquets.
✅ Accurate, competitive bouquet prices in seconds
📋 Ready-to-use bouquet recipes for your farm
💐 For any size bouquet in any season
💸 Takes into account your business’ costs and time spent
🌐 Built upon accurate, reliable market data
The Bouquet Pricing App
The Pricing Companion brings financial clarity to the bouquets you’re building, anchored by a built-in pricing tool that acts as your easy button.
With just a few inputs, the tool generates a balanced bouquet recipe and precision price point aligned to your sales channel, market benchmarks, and your farm’s real production costs.
The result? Bouquets that are beautiful, market-aligned, and structured to preserve profitability. If you want to get behind-the-scenes of how the Pricing Tool came to be, check out this blog: Mixed Bouquet Pricing: Why It Feels So Hard - And What Actually Works
How Does It Work?
The Bouquet Pricing App calculates realistic bouquet prices in seconds by combining market data with and personalized inputs related to your farm and bouquet style.
Your Inputs
🌸 Your desired stem count
🌱 Your growing season
💸 Your packaging costs
⏱ Your design time
📊 Your growing efficiency
Your Results
🏷 Your ideal selling price
📈 Your markup multiplier
📍 Your markup zone
💰 Your profit per bouquet
💐 An ideal bouquet recipe for your season
All the math happens behind the scenes so you can focus on designing and selling, not calculating.
What’s The Pricing Companion?
The Bouquet Pricing App Companion explains the deeper pricing logic so you understand not just the final numbers, but how and why this pricing system works.
Inside the companion you’ll learn:
How bouquet pricing actually works behind the scenes
Why market prices vary by season and flower availability
How labor, packaging, and efficiency affect real profitability
What markup zones mean and how they influence your final price
How to refine the inputs over time as you learn more about your farm
A full explanation of each Bouquet Blueprint ingredient and it's role
Many farmers will simply use the default inputs and get excellent results. Those who want deeper accuracy will learn how to fine-tune the numbers to reflect their own operation.
Two BONUS Tools
These tools are completely optional but extremely helpful if you want to explore bottom-up pricing models or track your usage to eliminate waste across seasons/years:
1️⃣ - Weekly Stem Flow Tracker
A structured spreadsheet for tracking weekly stem outputs, sales, and leftovers so you can estimate total usable stems and improve the accuracy of your Grower’s Efficiency Factor.
2️⃣ - Yearly Stem Estimator
A season-level spreadsheet that helps you calculate total stems produced and annual efficiency in one place, allowing you to determine your actual Grower Efficiency Factor (GEF) using full-season data.
The Bouquet Pricing App Helps You:
💰 Stay Profitable
Know your true break-even point and where profit actually begins.
😉 Stop Undercharging
Replaces guesswork with pricing you can stand behind.
💐 Communicate Value
Align your pricing with what your bouquets communicate in value to your customers.
🧠 Know Your Business
Reveal how stems, labor, and materials impact your margins
🔎 Plan With Clarity
Test pricing and bouquet scenarios before you sell.
💵 Sell With Confidence
Get numbers you trust so you stop second-guessing.
straight to your inbox
Get The Pricing App
✔️ Access to a simple, powerful Pricing App that generates clear, usable bouquet pricing and recipes in seconds
✔️ A clear breakdown of what actually drives pricing and what your profit margins are currently and what they should/could be
✔️ Guidance on markup zones so you know how to move from break-even to real profit
✔️ The Bouquet Pricing App Companion, showing you how the system works so you can refine yours over time
✔️ The Weekly Stem Flow Tracker, helping you track production, sales, and leftovers to improve accuracy
✔️ The Yearly Stem Estimator, giving you a full-season view of stem production and true efficiency
✔️ The Pricing App is available online via any web browser for easy access and unlimited use. The Pricing Companion and BONUS Tools are available for download via PDF and/or excel.
